The ASTN is hosting a Sports Tech Start-up Accelerator Program in Melbourne with the support of the State Government of Victoria’s ‘LaunchVic’ Program.

The Program enables the ASTN to provide free guidance & advisory for 15-20 start-ups over a 2 year period. We invite sports technology start-ups to apply for one of four placements available for the 4th intake of the Program over the July to November 2018 period.

Applications are now open for Intake # 4 and close on Friday 29th June.

The ASTN has unmatched knowledge of the sports tech industry in Australia and this is complimented by an extensive network / connections and entrepreneurship education. The Program focuses on;

  • improving investment and market readiness;
  • assist in developing a business model that is innovative, financial sound & prepares for scalability and;
  • accelerating time-to-market to better take advantage of opportunities.

What you get?

  • A dedicated advisor, and access to a broader ASTN expert pool
  • A total of approximately 40 hours free advisory from an experienced sports technology advisor over a 16-20 week period (av. 3hr per week).
  • The advisory program is flexible to the needs of the start-up and may include a combination of:
  1. Assistance in validation of market opportunity.
  2. Application ‘Lean Launchpad’ methodology as a tool to develop a minimum viable product
  3. Market research / intelligence gathering
  4. Introductions and meeting with aligned organisations in the sports eco-system (as possible partners, customers and service providers)
  5. Assistance in preparation of pitch decks for investor presentations
  6. Development of strategic action plan on what can be reasonably achieved over the Advisory program period.

Key dates:

  • 29 June – First round applications by close of business
  • 9 July – Shortlisting of candidates
  • 12-16 – Meetings / discussions with shortlisted candidates
  • 16 July – Appointment of new cohort
  • 23 July – Commencement of program

Applicants will be required to prepare a pitch deck and return to by 5pm 29th June 2018. The following provides a guide on the themes that need to be addressed in the pitch deck.

  • Elevator Pitch
  • Traction / Validation
  • Market Opportunity
  • Target Market
  • The Problem(being solved)
  • Product / Service
  • Competition
  • Business Model
  • Revenue Model
  • Marketing & Growth Strategy
  • Team
  • IP Position
  • Investment ‘Ask’ (as a guide only)

Applicants may attach the following if it assists explaining the business further (optional);

  • Up to two (2) pages of pictures, diagrams and / or flow charts.
  • A video of no more than three (3) minutes.

Any questions regarding the opportunity should be addressed to