#83: ‘More than token’, how Amy Crosland is driving women and girls’ participation in sportstech

Amy Crosland is the Operations Boss of ASTN, and she has just released a ‘Women in Sports Innovation’ report, showing less than 10% of Aussie sport start-ups are female-founded. The study also shows female-founded start-ups give a 63% greater return on capital investment than male start-ups. 20-year-old sports journalist Ava Stone also joined the discussion, and said true equality will be reached when we no longer need to discuss gender at all. Amy and Ava gave insight into how we can increase female participation, and how women and men can both appreciate their unique value.